We were soldiers - movie on leadership Essay Example | Topics and Well Written Essays - 750 words

We were soldiers - movie on leadership - Essay Example Lt .Col Moore’s wife like her husband is also portrayed as a leader in the film. Julie Moore demonstrates to the viewers of her leadership capabilities when she decides to take the initiative of delivering telegrams to the families of soldiers. A good leader is one who is empathetic, respectful and understanding. Julie Moore gives a clear demonstration of these leadership skills. During the war, U.S soldiers died in the battle field (We Were Soldiers). The news of their death as depicted in the film was delivered through telegrams. In one of the scenes, cabs were hired to deliver the telegrams containing the sad news (We Were Soldiers). When she learns of this, she takes the initiative of having the telegrams delivered to her and she, in turn, delivers to each family. She is mindful of the family’s emotions and goes ahead to comfort them. Delivering the news personally shows that she takes care of people. Lt. Col.Moore is no doubt an entrepreneurial leader. He is entrepreneurial in the various ways. One of the ways is when he makes a speech in one of the scenes. In his speech, he was able to convince the soldiers to perceive their situation as he perceived it. He tells the soldiers that he cannot guarantee that they will not die, but he promises that they will all return home (We Were Soldiers). He also reminds the soldiers that they are at war to secure their families a better future. He instills hope in his soldiers. He sets the pace by telling them he will be there throughout the war.

Journal reflective Essay Example | Topics and Well Written Essays - 1000 words

Journal reflective - Essay Example Conceptually, these two aspects have brought a revolutionary paradigm in marketing that mainly focuses on having and taking care of the customers rather than merely attracting them. Notably, though, is the importance of these two elements in business today with respect to the customers and the progress of the organization in context. Delineating from their generality, value concept, and relationship marketing have several other constituents tied to them. Besides, myriad theories combine to link, separate and contextualize the value concept and relationship marketing to the prevailing business environment. Within the value concept, for instance, is the customer-perceived value, mathematically defined as the perceived benefits divided by the perceived sacrifice.3 The sacrifices, in this case, are the costs the customer has to incur during purchase such as purchase price and installation costs among others. To sum up about the value concept, it is very critical for any company aiming to launch competitive values to the clients to carefully analyze and understand the needs of the clients.4 It is the riskiest part of the value concept since the lack of such understanding may dilute customer loyalty. It may be a total waste of resources, and cause a ripple effect of not meeting the objectives of the company. In genera l, the value concept is directly proportional to relationship marketing.5 Arguably, reading this article is not only important to anyone aiming to start a business, but also to the established companies. Clearly, the impact of such reflection on professional learning and professional marketing skills cannot be overemphasized. As already asserted above, the reflection has a direct relationship with both professional learning and the real business environment. For one, it is through the reflection that a learner